Malabar Gold & Diamonds Unveils Grand 15th Edition of ‘Brides of India’ Campaign, Celebrating India’s Diverse Bridal Heritage
Bhubaneswar, 13th Dec 2025: (A.D.News) Every Indian bride carries with her a world of emotions the rituals she has grown up watching, the culture she belongs to, the memories she holds close and the jewellery that becomes part of her identity on one of the most important days of her life.
Malabar Gold & Diamonds Unveils Grand 15th Edition of ‘Brides of India’ Campaign, Celebrating India’s Diverse Bridal Heritage The Malabar Gold & Diamonds, one of the largest gold and diamond retail chains in the world, has long understood the significance of bridal jewellery in India’s rich cultural fabric. The bridal range brings together designs thoughtfully curated crafted and developed by Malabar Gold & Diamonds, ensuring jewellery created with purity, intention and craftsmanship that honors every bride’s tradition. With deep expertise in bridal craftsmanship, the brand has built an unmatched legacy in creating designs that honour the distinct traditions of brides across the country.
Marking a major milestone, Malabar Gold & Diamonds today unveiled the 15th edition of its flagship Brides of India campaign, recognised as one of India’s biggest and ost anticipated bridal properties. This year’s edition brings together 22 brides and 10 celebrities – Sabyasachi Mishra, Alia Bhatt, Kareena Kapoor Khan, NTR, Karthi, Anil Kapoor, Sreenidhi Shetty, Rukmini Maitra, Prarthana Behere and Manasi Parekh, all reflecting the scale, diversity and emotional depth the campaign has come to stand for.
Brides Of India has been launched at Saheed Nagar, Bhubaneswar store by Ms. Lumraina Satpathy, actress and in the presence of other management team of Malabar. This campaign offers Upto 30% Discount on Making Charges of Gold, Uncut and Gemstone jewellery and Upto 30% Discount on Diamond Value.
The film is directed by Abhishek Varman with music composed by Shubhajit Mukherjee, bringing together a visual and musical narrative that captures the essence of India’s many bridal cultures and celebrates the rituals, emotions and heritage that shape every bride’s story.
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